Marketing & Trade Promotion System


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Trade Promotion Management

DATANORY Trade Promotion Management System (TPMS) empowers manufacturers and retailers to create an optimal promotional plan to confidently retain and maintain market share. Keep up with evolving market needs by flexibly adjusting models and calculations and streamlining marketing promotion management through cross-enterprise alignment. DATANORY puts the power back to business owners as it allows them to manage and improve the promotion workflow, increase operation productivity and revenue as well as monitor trade expenses. Business growth improves with confidence by identifying business opportunities and improving strategies for future campaigns.

Engage our software customization solution with the best software development company in Malaysia.

DATANORY TPMS is also fully integrated with other systems.

Get a quick overview & explore the Full Set of DATANORY Trade Promotion
Management System (TPMS) :

  Sales Promotion Planning & Budgeting Module

  Demand & Supply Module

  Trade Promotion Optimization Module

  Flexi Promotion Price Module

  Promoter Management Module

  Super Integration Module

  Sales & Promotional Inventory Report

  Promotion P&L Report

retail and trade promotion management software solution

DATANORY TPMS Turning Risk Into Opportunity Opportunity Opportunity

With DATANORY Trade Promotion Management System (TPMS), You’ll Be Able To:

Pain Points

Resolve Pain Points

  • Inability to manage multiple trade promotion campaigns running concurrently
  • Lack of proper solution for trade budgets planning
  • Difficulty keeping track of sales force and trade expenses
  • Lack of tools to track campaign effectiveness, missing POSM and gifts.
Plus Points


  • Optimizes trade investments with proper planning and control
  • Improves operation productivity and trade promotion workflow
  • Enhances trade promotion efficiency & ROI
  • Better insight for analytics leading to fortified decision making

Leaders in These Industries Trusted TPMS:

  • FMCG
  • Manufacturing
  • F&B
  • Telecommunication
  • Retails
trade and retail promotion management software module

Sales Promotion Planning & Budgeting Module

Perfect sales promotion campaign, every single time. DATANORY TPMS, your go-to trade promotion management software, helps easily manage campaigns by engaging promotions tailored to specific outlets, zones, pricing, customer tiers and promotion periods. Gain insights into your yearly sales forecast and anticipated campaign expenses. Seize opportunities with budget and resource tracking.

Demand & Supply Planning Module

Balance is the key. Carefully juggle supply planning in order to meet the demand from targeted market. DATANORY TPMS offers powerful tools that allows users to set baseline forecasts for sales items, optimizing supply requirements, in order to avoid any shortage or surplus.

Demand & Supply trade promotion management software module
retail promotion management software module

Trade Promotion Optimization Module

Optimize the impact of trade promotions on profitability. This powerful technology gives users the freedom to create guidelines, set goals, allocate budgets and quantity of sales items (SKUs), gifts and premium (based on promotion mechanism) for different outlets. Continuously enhances the effectiveness of trade promotion strategies by keeping track and controlling inventory and Point of Sale Materials (POSM) as well as reducing the promotional expenses.

Flexi Promotion Price Module

Standardization is the key. Conveniently offers a platform for users to set a standardized market selling price for promotional campaign. Also with the advance setting, DATANORY TPSM also has the power to determine and control different promotional prices for different SKUs at different outlets during a specified promotional period.

flexi retail promotion management software module
trade promotion management software module

Promoter Management Module

May the sales force automation be with you. A comprehensive promoter success toolkit. DATANORY TPMS, your powerful retail promotion management software, streamlines all your promoter management matters. Seamlessly assign resources, monitor budget, inventory movement tracking, manage growing promoter teams and meet various campaign demands.

Super Integration Module

Synergy is the way forward. DATANORY TPMS is built to be flexible in its integration ability. Users can input any data they from any primary sources into DATANORY TPMS to generate comprehensive high-quality reports and powerful insights. DATANORY TPMS also integrates seamlessly with SAP, SQL, Salesforce, CRM, Inventory System and more.

super trade promotion management module
retail promotion management software reporting

Sales & Promotional Inventory Report

Instant reporting is possible. Unlock real-time reporting power with our trade promotion management software. Say goodbye to manual paperwork and get a new reporting method with a super fast & responsive dashboard from DATANORY TPMS. Generate inventory reports in real time with cutting-edge data visualization tools. Management can react quickly to market changes from the sales data and make strategic adjustments for campaign success.

Promotion P&L, Insight Reporting

Gain a competitive edge with DATANORY TPMS, the retail promotion management software that revolutionizes your profit and loss statement into an insight-driven roadmap for market advantage. Business owners can compare their trade spending with the actual & accurate ROI. Through intensive analysis, users can develop a stronger improvement plan for better and more informed decisions based on properly tracking practical data.

trade promotion management software report


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    Unique Customized Solution for Unique Business Goal

    Every business has its own culture, procedure, and processes; there is no one-size-fits-all software in the market to fit all unique needs and requirements without compromising on results.

    By knowing what clients are facing, their challenges, requirements and expectations, we are able to deliver a tailored-fit, customized solution with a higher success rate, shorter adaptation period, and greater flexibility.

    MC Crenergy has the experience and expertise to customize technology that empowers client’s operations. A customized solution that fits client’s needs perfectly, reducing friction and resistance, while promoting greater success in adaptation & business performance.